Home Home Bryan Bros sued over alleged ‘stolen’ YouTube golf idea

Bryan Bros sued over alleged ‘stolen’ YouTube golf idea

0
3

YouTube golf has never been hotter, as evidenced by the massive viewership of this month’s Internet Invitational. But the success of YouTube golf has also created a crowded, competitive ecosystem, which can mean disputes of ownership over ideas, tours and concepts.

Enter a recent lawsuit filed against Bryan Bros Golf, the brotherly duo who have amassed nearly 1 million subscribers on their YouTube channel.

One Shot Ventures LLC — a Colorado company founded by Kevin Baum — has alleged in a suit that Bryan Bros Golf and Provisions Group (a golf talent agency founded by Joe Gilliland, a college friend of the Bryan brothers) violated nondisclosure agreements and stole team-golf concepts from Baum’s idea, which he’d shared with them years ago. The suit alleges that Bryan Bros and Provisions then used information from that idea in creating the Your Golf Tour, which launched earlier this year.

“A business opportunity stolen,” the suit claims.

According to the complaint, filed in U.S. District Court in Colorado, Wesley Bryan and Gilliland signed NDAs — viewed by GOLF.com and attached to the suit — that “imposed a simple restriction: [they] could use OSV’s confidential information only for the contemplated business venture … not for themselves, not for competing ventures, and not to OSV’s detriment.” 

BBG and Provisions have not formally responded to the suit, and their representatives did not respond to GOLF’s requests for comment.

The initial filing discusses meetings between the parties from early 2024 and communication about the progress of Baum’s business plan. Details about Baum’s plan are included in the filing only in vague terms, but refer to teams made of creators, pros and celebrities participating in team and individual competitions. The filing quotes Wesley Bryan’s interest in the business opportunity as “all in,” and alleges Bryan thought the company’s top content would garner “approximately $50,000 per video, per event, from YouTube advertising revenue alone.”

The complaint alleges that Wesley Bryan and Gilliland were to lead recruitment of other creators to the venture, and that Bryan was scheduling meetings about “a potential opportunity involving the PGA Tour.” OSV alleges that Baum had secured initial capital for the business and laid out a structure for all three parties to hold equity. 

According to the complaint, calls and emails between the parties continued through the fall of 2024. In early 2025, the Bryan Bros participated in LIV Golf’s “Duels” events, which One Shot Ventures claims its business information helped advance. In early 2026, Bryan Bros and Provisions launched Your Golf Tour (YGT), a four-event series that has garnered tens of millions of views. 

YGT stars the Bryan brothers along with a recognizable slate of YouTube golfers like Grant Horvat (a YGT co-founder also represented by Gilliland), Brad Dalke, Garrett Clark, Roger Steele and others. The tour pits four teams competing in four tournaments, each event streamed across numerous, very popular YouTube channels. For winning the second stop on the schedule, Team Wesley banked $300,000. The series finale, slated for the Wynn Las Vegas on a yet-to-be-announced date, has a $1 million purse.

Disclaimer : This story is auto aggregated by a computer programme and has not been created or edited by DOWNTHENEWS. Publisher: golf.com