Long before ‘sustainable’ became a marketing buzzword, it was simply the way things were done. Handloom textiles with cotton and silk were woven with care, yard by yard, often with techniques passed down over generations. They made jamdanis, sturdy khadis, textured ikats and silk blends that caught the light just so. These natural fibres were kind to the body, softened with wear, and formed the backbone of wardrobes built to last. Fashion moved slowly because it had to; it was unaffected by trends.
Today, as the industry circles back to mindful consumption, a new generation of designers is revisiting these textiles with fresh eyes. Handloom textiles, once confined to familiar silhouettes, are being reimagined into pieces that feel current and yet everlasting—easygoing separates, fluid dresses and sharp tailoring. Here are 14 brands creating with handloom textiles in ways that feel anything but expected.
SWGT
Shweta Gupta’s work starts with handloom cottons and silks developed alongside weavers in Chanderi, but it rarely stays predictable. Techniques like smocking, faggoting and pleat tucks show up often, adding texture in ways that feel considered. There’s a touch of whimsy in the way it all comes together, just enough to keep the clothes feeling light, a little unusual and easy to wear.
11.11/eleven-eleven
Known for its focus on indigenous cotton and 100% natural dyes, 11.11 works almost entirely within a hand-process ecosystem. The label brings together techniques like hand spinning, handloom weaving, hand painting, miniature tie-dyeing and quilting, often within a single garment.
Disclaimer : This story is auto aggregated by a computer programme and has not been created or edited by DOWNTHENEWS. Publisher: vogue.in
