Director Anil Ravipudi, who has largely worked with Telugu music composers such as Devi Sri Prasad, Sai Kartheek, and Bheems Ceciroleo, is set to collaborate with Tamil composer GV Prakash Kumar for his next film starring Venkatesh and Kalyan Ram. The unexpected pairing has already generated considerable buzz in industry circles.
The makers unveiled a humorous promotional video in which Anil Ravipudi playfully asks GV Prakash to compose tunes after burying him neck-deep in sand on a beach. The entertaining interaction also introduces lyricist Anantha Sriram, adding to the excitement surrounding the project.
This marks the first collaboration between Anil Ravipudi and GV Prakash Kumar, raising expectations that the duo could deliver a memorable musical album. “Anil Ravipudi has enjoyed tremendous success with Telugu composers throughout his career. However, he has now joined the growing list of Telugu directors opting for Tamil music composers for their prestigious projects,” says a producer familiar with the development.
Tamil composers continue to make significant inroads into Tollywood. Oscar-winning composer A.R. Rahman recently worked on Peddi, while Anirudh Ravichander delivered the music for Devara and is currently composing for The Paradise. Industry reports suggest that leading Tamil composers command remuneration ranging from ₹6 crore to ₹10 crore per film.
Filmmaker Hemanth Madhukar, however, believes the discussion should focus on talent rather than remuneration. “It is nobody’s business to discuss remunerations since it remains a matter between the producer and the composer. In the film industry, no one is paid more than what they are worth,” he says.
Madhukar also dismisses concerns that the increasing presence of Tamil composers could threaten opportunities for Telugu musicians.
“Leading Telugu composers will continue to enjoy their place among music lovers because they have consistently proved their talent. Telugu filmmakers have been working with Tamil composers for decades. It began with K.V. Mahadevan, and later Ilaiyaraaja dominated Telugu cinema in the 1980s and 1990s. Yet composers like Chakravarthy and Raj-Koti carved out successful careers of their own. Therefore, the notion that Tamil composers pose a threat to local talent is simply a myth,” he concludes.
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