Beauty
Emirati entrepreneur and content creator Hind Almarri shares her morning to evening beauty routine.
Talk us through your morning routine.
My mornings are calm and intentional. I start with hydration, skincare, and a few quiet moments before anything digital. It helps me feel grounded and sets the tone for the day. For skincare, I rely on Clinique Moisture Surge 100- Hour for deep hydration and Clarins UV Plus SPF 50 for daily protection.
How does your evening routine differ?
Evenings are all about unwinding. I make sure to remove my makeup properly using Clinique All About Clean Liquid Facial Soap, followed by vitamin-rich skincare to restore my skin and reset for the night.
What are your go-to skincare products?
I gravitate towards products that focus on hydration, barrier repair, and glow. A gentle cleanser, a hydrating serum, and a rich moisturiser are non-negotiable for me.
Are you a fan of masks?
Very much so. Masks are my pause moment whether it’s hydration before an event or a calming ritual at home. I especially love the La Mer Intensive Revitalizing Mask.
How would you describe your approach to makeup?
Effortless and refined. I believe makeup should enhance rather than transform luminous skin, softly defined eyes, and a natural lip feel timeless to me. That said, I do enjoy playing with colour, glitters, shimmer, and highlights on occasion, especially when the moment calls for it.
What can always be found in your makeup bag?
My essentials are pieces that keep me polished without effort – Dior Forever Hydra Nude Foundation, Dior Addict Lip Glow in Berry, NARS Radiant Creamy Concealer, NARS Reflecting Makeup Setting Mist, a Makeup by Mario Eyeshadow Palette, Laura Mercier Setting Powder, a reliable mascara from Sephora, and for sure a Patrick Ta blusher and bronzer.
Which fragrances are your current favourites?
I’m drawn to warm, elegant scents – oud softened with florals, subtle leather notes, and anything intimate rather than overpowering. I’m obsessed with Carolina Herrera, and one of my current favourites is Gold Incense. I also love Diptyque Benjoin Bohème for its depth and warmth.
Talk us through your hair routine.
I keep my hair routine simple and low-maintenance, with healthy hair always as the priority. I focus on nourishing treatments, minimal heat styling, and letting my hair look natural rather than overly styled. I love and highly recommend anything from Kérastase.
What is the most unusual item in your makeup bag?
Ajmal’s Eternal musk oil feels like a personal signature.
What does your ‘you’ time look like during Ramadan, and how do you prepare yourself for Eid?
Ramadan is a deeply reflective time for me. My ‘me’ time is quieter – more intentional moments, skincare rituals, and evenings that feel calm and meaningful. As Eid approaches, preparation becomes a celebration – elevating my beauty rituals, choosing fragrances and pieces that feel special, and embracing the joy that comes with the season.
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