Meghan Markle has teased her fans that another product in her As Ever brand could be just around the corner just weeks after the launch of her Sauvignon Blanc wine
Meghan Markle has made a brand new As Ever announcement – and fans can’t wait. The Duchess of Sussex’s limited seasonal collections in her collection is ready to launch a new product, with the brand and former Suits star both teasing a ‘save the date’.
Fans are told to prepare for October 28. However, little else was released in the Instagram teaser. The short clip, shared on both Meghan and As Ever’s official page on the platform, simply instructs followers to save that specific date, with no further information provided.
However, it was enough to get fans excited, with many taking to Twitter/X to share their thoughts. One user wrote: “You see how Meghan is minding her business, working for her coins and just being a ray of sunshine? We love to see. New As Ever products dropping next week.”
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Another added: “Well that’s exciting!,” alongside a heart-eyed emoji. And a third said: “Excited to purchase,” and added a red-heart emoji before even knowing what the product is.
The impending product is set to arrive just weeks after the launch of the 2024 edition of her Sauvignon Blanc wine. And it will add to the former actress’ collection of other products on asever.com since the brand debuted in March.
Meghan said when launching the wine: “We heard you missed us. We’re back…and we brought a friend. Shop now on asever.com and wine.asever.com.”
The caption was joined by an image of a wine bottle chilling in a metal bucket filled with ice. There was also a filled glass sitting nearby.
it came before Meghan jetted to France for her whirlwind appearance at Paris Fashion Week. Meghan’s two-picture post on Instagram for the product first showcased a gift box of her famous apricot spread and orange marmalade.
Describing the wine offering, the As Ever website reads: “Our first Sauvignon Blanc is bright and balanced, with citrus aromatics, a smooth finish, and refreshing versatility.
“Crafted for everyday dinners and celebratory gatherings alike, this thoughtfully made wine is perfect for sharing, gifting, and savouring in every season.”
While the Sauvignon Blanc’s drop was a surprise at the time, it shouldn’t have been. Meghan had previously told People magazine that her brand was ready to expand into more wines.
It was announced over the summer that a Méthode Champenoise Napa Valley sparkling wine was in the works for the near future, with additional varietals to follow.
Despite the brand’s expansion, Meghan was recently dealt a major blow after losing her 10th key aide after just three months. Former Netflix publicist Emily Robinson was hired in June to help oversee her PR but it has now emerged that seemingly she is no longer working for the Sussexes.
A spokesman for the Sussexes said: “Ms Robinson oversaw project-based work for a very successful season of With Love, Meghan and additional support for the production company. She did an excellent job and completed these projects with great success.”
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