The ultimate cool girl’s guide to SOLE DXB 2025

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As the year draws to a close, Dubai’s cultural calendar peaks with a wave of creative energy perfect for cool girls who love food, fashion and music. From street-culture collisions at SOLE DXB to stylish seasonal pop-ups and festive food finds, here’s your ultimate guide to take the right stops at the event from 12–15 December 2025.

At the heart of the Dubai’s creative moment is SOLE DXB, a culture festival that blends fashion, music, design and food in an immersive experience of global street style, hidden gems and emerging talent. Expect exclusive brand drops, interactive installations, thought-provoking talks, sneaker activations, and headlining performances from the likes of Tyla, Kaytranada, Miguel and Loyle Carner across the three days in Dubai Design District (d3), making this a must-visit hub for avant-garde style and Dubai street culture.

SOLE DXB is a creative snapshot of where youth culture stands now within Dubai, For any cool girl visiting the event and make it a memorable weekend here are the places to see, brands to stop by and spots with the best food & drinks the city has to offer.

Check out these intricate designs

No Borders, a contemporary label from India that has been gaining traction for its boundary-defying approach to street-infused luxury. Known for its blend of traditional craft techniques and modern silhouettes, No Borders brings a fresh perspective to Sole that resonates with the festival’s ethos of cultural fusion and creative exploration.

For more  information visit nobordersshop.com

Stop for celebrity – favourite jewels

Another standout at SOLE DXB this year is Basliq, the jewellery house already beloved by A-listers and style insiders for its fluid forms and sculptural elegance. Fusing minimalist luxury with architectural edge, Basliq’s pieces feel like modern heirlooms. For fashion girls seeking jewellery that feels as curated as their wardrobe, Basliq’s presence at the festival adds a luxe, insider touch to the scene.

For more information visit basliq.com

A quick escape for asian street-food

Also adding a local favorite to the SOLE DXB line-up is Mamafri Dubai, born from a fusion of global street food culture and Middle Eastern zest, Mamafri’s pop-up serves up vivid, shareable plates that are crave-worthy. From punchy bowls to vibrant snacks ideal for grazing between music sets and fashion drops, the brand captures the weekend mood.

For more information visit lovemamafri

 Taste of history

No SOLE DXB weekend feels complete without a stop at Al Mallah, Dubai’s beloved taste of nostalgia. A long-standing favourite among locals, creatives and late-night diners, Al Mallah brings its signature shawarmas, fresh juices and perfectly crisp manakish to the festival energy. For cool girls weaving between music, fashion and street culture, Al Mallah offers the familiar hit of flavour that keeps the night going.

For more information visit almallahuae.com

When in need of a sweet treat

Adding a sweet cult favourite to the mix is Tonton Bakes, Dubai’s homegrown dessert gem known for its impossibly gooey cookies and molten-centred brownies . Beloved by the city’s fashion crowd, Tonton Bakes brings a dose of indulgence to the SOLE DXB lineup.

For more information visit tontonbakes.com

Get your creative juices flowing

Peace Venue brings a creative sanctuary to the buzz of SOLE DXB, offering a sleek, minimalist space where culture and conversations intersect.

For more information vist peacevenue.com

The bold new name in fashion

Badibanga brings a bold, playful twist to the fashion landscape of SOLE DXB, with its fearless silhouettes and unapologetic attitude, the brand has quickly become a favourite on the Dubai creative circuit. At the Sole pop-up, visitors can explore early drops and pieces that feel both expressive and effortlessly wearable.

For more information visit badi-banga.com

Your matcha fix over the festival weekend

Adding a refreshing twist to the food circuit is Club Ocha Matcha, the matcha concept known for its bold flavours, creamy textures and balanced blends. Their pop-up brings an elevated take on the matcha moment to the event.

For more information visit clubocha

Take a peak into Algerian heritage

Atlal from Galbi is a contemporary fashion label that blends Algerian heritage with modern design, creating pieces that are artisanal and effortless. Their collections often feature handcrafted details, rich textures, and a subtle storytelling element which reflects a deep respect for traditional craftsmanship.

For more information visit atlalfromgalbi.com

Stop to explore fashion from Beirut

Prince Politique is a brand standing at the intersection of fashion, music and film. It represents the art and expression of Beirut. What began as a university project by cool girls – Yasmin-e and Shamma K evovled into a digital sketchbook and a representation of their shared stories.

For more information visit princepolitique.com 

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Images: Instagram & Feature Image: Instagram @oumaymaboumeshouli

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