The Geordie star is also making a fortune from lucrative Instagram posts – where she is thought to be charging up to £10,000 per post
Geordie Shore icon Vicky Pattison has enjoyed her most lucrative year since winning I’m A Celebrity, after earning £1million in 2025.
The 38-year-old reality star has funds of £1,174,700 in her media company Vicky Pattison Co, the first time the company has posted seven figure assets.
Fresh paperwork shows the star paid £245,592 in tax for the 12 months to 31 March 2025, meaning she earned seven figures during that time. That is the largest tax bill the company has paid since it was launched in 2014.
After being crowned queen of the jungle in 2015, Vicky struck gold with a wide variety of ventures, including her Mini V nutrition range – the business turned over £1million in the first year of trading.
Vicky also launched a fitness on demand subscription, the VIP hair extension range, clothing collections, her Spirit jewellery line with Chain and Able. She also banked a fortune from a fitness DVD market.
Vicky has also tasted plenty of success in the book world, including her autobiography Nothing But The Truth and hit novels All That Glitters and A Christmas Kiss.
She has reinvented herself in recent times and has made money as a panellist on talk show Loose Women and hard-hitting Channel 4 documentaries.
The Geordie star is also making a fortune from lucrative Instagram posts – where she is thought to be charging up to £10,000 per post.
Pattison also has her own podcast called Vicky Pattison: The Secret To, which has more than 420 episodes.
She has also had cameos on prime-time ITV programme Ant & Dec’s Saturday Night Takeaway, and Comedy Central series Drunk History.
Pattison has also signed sponsorship deals with the likes of jewellery brands Abbott Lyon and Leonné Jewellery, plus underwear brand Pour Moi.
She has ploughed some of her cash into properties – including her £1.5million dream home with with boyfriend and former TOWIE star Ercan Ramadan. The house has five bedrooms, three bathrooms and three large reception rooms as well as a stylish kitchen.
She previously told the Mirror: “I’m being wise with my money. I’ve been very well advised and I’m turning myself into a bit of a property tycoon. I bought a house in Newcastle and I’ve just had an offer accepted on a property in Essex, so I’m very happy.
“But I’m also being careful. Some people fritter their money away but I’m not like that. I’m being responsible. No flash cars and designer handbags for me. I’d rather have a gin and tonic and a Domino’s pizza.”
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