Why Guzal Ergasheva knew Suzanne Voit was a star before the world did

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Life

Here, For our Youthquake issue, Emirates Woman reached out to several inspiring female leaders, across a myriad of industries, and asked them to each pick a young woman they felt our readers should keep their eye on. C0-Founder of Privé7 luxury salon and co-founder of Russian Social Club Guzal Ergasheva chose Jewelery Designer and Entrepreneur Suzanne Voit.

How did you first encounter her and what initially caught your attention?

I first encountered Suzanne when Prive7 was organizing a franchise owners’ retreat at Lake Baikal. What immediately stood out was her genuine attention to every partner and her generosity of spirit. Despite her young age at the time, she already carried herself with confidence, vision, and a very strong sense of responsibility toward the people she works with.

What qualities does she possess that feel distinctive or rare to you right now?

Breadth of vision, precision in decisions, deep attention to detail, and a healthy perfectionism. What makes this combination rare is that she balances high standards with warmth and humanity.

Can you recall a specific moment when you realised she was someone to watch?

Even before I personally knew her, around 10 years ago, I remember feeling a strong desire to buy into the franchise she was building. That feeling alone says a lot, you could already sense the scale of what she was creating.

In what ways does she challenge or expand your understanding of leadership, creativity, or success?

She builds businesses not just structurally, but culturally – through people, energy, and long-term vision. She shows that leadership today is not about control, but about building ecosystems where people grow.

How does she navigate obstacles or uncertainty, and what do you admire about her approach?

She is bold and strong, but also strategic. Suzanne thinks in scale and doesn’t waste energy on small limitations. I admire her courage to make big decisions and move forward even without perfect certainty.

If she were not in the room, what would you want others to understand about why she matters?

Suzanne represents a model of a founder – someone who builds fast-growing businesses while keeping strong values and real human connection. People trust her, and that is a very powerful currency in business today.

Is there something about her generation, through her, that gives you hope or curiosity about the future?

Looking at her, I see that it is possible to build an international businesses, have a family, be a present mother, partner, and still create impact. It gives hope that her generation of leaders will be more multidimensional and conscious.

What piece of advice would you give her?

Honestly, I wouldn’t give any advice to such an experienced woman at this point. She seems to be in a very aligned phase of her life – in harmony with herself, while already achieving so much at a young age.

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