Amazon’s fall Prime Day sale—also known as Big Deal Days 2026—is live. The sale starts today, October 6, and runs through midnight tomorrow. As with all Prime Day sales, you’ll need to be an Amazon Prime member to take advantage of the discounts.
It may only be October, but it’s never too early to jump on that holiday gift shopping. We’ve combed through all the deals and found the best ones, based on our years of testing and reviewing. WIRED’s picks for the best Prime Day deals only include products someone from our team has personally tested and reviewed. We track prices using several tools to avoid falling for fake discounts. There are no shoddy knockoffs or overpriced products among our recommendations, just good deals on great gear.
WIRED Featured Deals
- The best MacBook deal: MacBook Air M5 for $1,099 ($200 off)
- The AirPods Pro 3 deal you’ve been waiting for: AirPods Pro 3 for $179 ($70 off)
- The best deal for your morning routine: Philips Norelco OneBlade 360 for $35 ($15 off)
- A colorful Kindle for less: Kindle Colorsoft for $190 ($100 off)
- The best impulse buy: Anker Nano Power Bank for $20 ($7 off)
- The best Bluetooth speaker: JBL Flip 7 Bluetooth Speaker for $100 ($50 off)
- Our favorite digital wall calendar: Skylight Smart Calendar Max for $560 ($70 off)
- An automatic espresso machine at an all-time low: De’Longhi Rivelia for $1,000 ($300 off)
Updated 2 pm ET October 6: We’ve added new deals on the TP-Link Roam 7, Coway Airmega Mighty, Coway Airmega ProX, Coway Airmega 450, Levoit Vital 200S-P, Coway Airmega Mighty2, AirDoctor Smart 5500i, Eufy Omni C28, Dreame X50 Ultra, Worx 20V Cordless Cube Vac, Black & Decker Dustbuster Flex, Petkit Purobot Max Pro 2, Petlibro Dockstream 2 Smart Cordless Fountain, Brook Glass Pet Fountain, Petkit Purobot Ultra, Petlibro One RFID Smart Feeder, Oneisall Dual Automatic Feeder, Anker Nano Power Bank With Instacord, Anker MagGo UFO 3-in-1 Qi2 Charger, Plugable USB-C 9-in-1 Hub (USBC-9IN1E), and TP-Link Tapo Matter-Certified Smart Plug Mini (P125M), and ensured other deals are up to date.
Contributors: Louryn Strampe, Simon Hill, Nena Farrell, Kat Merck, Molly Higgins, Boutayna Chokrane, Luke Larsen, Harry Rabinowitz, Les Shu
Best Apple Deals
As someone who’s tested dozens of laptops this year already, I still find myself recommending the MacBook Air M5 more than any other. It’s the most well-rounded laptop you can buy, sporting great performance, long battery life, and a razor-thin chassis. The price has gone up considerably over the past year, but that’s true of many of the best laptops. And now, it’s at its lowest price since June, making it an absolute must-buy. —Luke Larsen
Despite all of Apple’s attempts to expand the iPad line, the most compelling reason to buy an iPad continues to be its original use case: casually leaning back on the couch with a book, game, or movie. It’s the device you bring with you on vacation to keep yourself from working. It’s the tablet every family with kids has. And even better: The 11-inch iPad on Amazon is one of the only iPad deals that survived Apple’s price hikes earlier this year. —Luke Larsen
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Best Kindle Deals
While almost all of Amazon’s Kindles are on sale, the Colorsoft is one of the best. While it was also hit with a price hike at the end of August, with the base model rising to $290 from $250, you can get it for $100 off during Amazon’s sale. It has everything we like about the Paperwhite, but with a color screen (and now with Dark Mode, which it originally lacked!). For only $20 more during Amazon Big Deal Days, I’d get the Colorsoft over the Paperwhite. —Nena Farrell
If you’re looking to get the biggest discount on a new Kindle, the best sale is on the Kindle Scribe Colorsoft. It’s got an 11-inch color screen and comes with a stylus to let it double as a digital notebook. It’s the most expensive Kindle, but it also has the best discount during Amazon’s sale event. —Nena Farrell
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Best AV Deals
This soundbar plus subwoofer is a fantastic way to upgrade your TV audio system for a reasonable price, especially at 25 percent off. The Polk Signa S4 is one of our favorite soundbars for that very reason: It’s simple, easy to use, sounds great, and doesn’t cost an arm and a leg. Sure, it doesn’t have more advanced features like Wi-Fi connectivity, voice assistant support, or multi-speaker surround sound. But if you’re coming from built-in TV speakers, this is a great first upgrade. —Harry Rabinowitz
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This is our favorite portable Bluetooth speaker. It delivers huge sound, and is small and durable enough to carry on any adventure. It also has IP68 water resistance, an easy-release strap, and a two-hour battery boost (or four if you reduce the bass). —Louryn Strampe
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Best Tech Deals
This tri-band Wi-Fi 7 mesh is the best subscription-free mesh system for most people. A two-pack will be enough to cover most homes, and each router has two 10-Gbps Ethernet ports, one Gigabit port, and a USB 3.0 port. Asus allows you to tinker with and configure everything and offers comprehensive security software and parental controls at no extra cost (you can even redeem a free year of NordVPN service with this mesh). Clip the on-page coupon to save. —Simon Hill
Before it was an honorable mention in our router buying guide, the TP-Link Roam 7 was a top pick. And we still like it! It’s a good portable option for traveling or smaller apartments, and it has support for mobile tethering and VPN. —Louryn Strampe
My favorite digital wall calendar is from Skylight. It’s easy to use to connect your events, organize meals and to-do lists, and even plug in entire recipes to convert to your shopping list. It also doubles as a digital photo frame, so long as you pay the subscription (unfortunately). The Max is the largest size and is most frequently on sale, reaching a massive 27 inches. —Nena Farrell
Apolosign’s digital calendar runs on Android OS and has two modes: Calendar and Android. The Calendar mode is easy to navigate and comes with sections like Calendar, Routines, and Meals, but the Android mode lets you customize more and add a photo screensaver. Best part, though, is neither option needs a subscription. —Nena Farrell
If you want a really great, reliable automatic litter box but don’t need extras like AI recognition or an internal camera to watch, I think this is the best model. In fact, it’s the automatic litter box I recommend for most people. It’s an upgrade from the Petkit PuraMax 2 (which I also loved). It has a larger opening and better odor control than the previous model. It also has a connected app, where you can monitor usage and adjust settings from afar. At less than $400, this is a pretty cheap price point for a model of this caliber. —Molly Higgins
After testing nearly two dozen automatic litter boxes, I have pretty strong opinions on what people should look for when shopping, and which ones are actually worth investing a chunk of change in. This model has everything I look for: a built-in AI-enabled 1080p camera with a 210-degree wide-angle view, audio recording, night vision, and 2.4-GHz and 5.0-GHz Wi-Fi network support. The larger opening is ideal for my beefy cats, and the connected app makes it easy to monitor pets’ habits and adjust settings from afar. At $85 off, this is the lowest price we’ll see until Black Friday sales. —Molly Higgins
If you’re looking for a cheap automatic pet feeder in a home with two pets and you don’t need all of the bells and whistles, I recommend this model. It’s a solid, inexpensive dual feeder with a connected app where you can customize feeding plans of up to six meals a day, and it also has a knob on the front to plan meals if you want to go analog. Plus, I loved the hygienic stainless steel inserts that can be removed for easier cleaning. This is the lowest price we’ve seen all year. —Molly Higgins
If you’re looking for the most reliable smart bird feeder at the best price, you won’t do better than Birdfy’s original plastic feeder. Birdfy recently surpassed 1 million units sold and continues to advance its app with new features, including the ability to identify multiple birds on a feeder at once. The plastic feeder body comes with blue or yellow accents and is a bit lightweight, so you’ll want to make sure to mount it away from squirrels who could damage it. This model comes with an auxiliary solar panel and has no paywalled subscription features, so you won’t have to stress about hidden post-purchase fees. —Kat Merck
If you want to brighten up your holiday season, the Philips Hue Festavia are the best smart Christmas lights you can buy. This 65-foot string is easy to drape on an indoor or outdoor tree (the lights are IP54 rated) and sports 250 tiny LEDs. You can pick any color, animate with twinkly effects, and even tune white to find your preferred color temperature. Cozy and classy, these smart string lights can be scheduled with different colors or effects for different times of day, paired with other Hue lights, or synced with music. —Simon Hill
This is the older version of our top air purifier pick, the Coway Airmega Mighty2, but I still recommend it for most people. This small air purifier is just under a foot and a half tall, weighs 12 pounds, and is super portable with its easy-to-grab back handle. We think this is the best model for your bedroom or other small room, since it can clean a 361-square-foot room at the recommended 4.8 air exchanges per hour. —Molly Higgins
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This is the older version of our top air purifier pick, the Coway Airmega Mighty2, but I still recommend it for most people. This small air purifier is just under a foot and a half tall, weighs 12 pounds, and is super portable with its easy-to-grab back handle. We think this is the best model for your bedroom or other small room, since it can clean a 361-square-foot room at the recommended 4.8 air exchanges per hour. —Molly Higgins
This more expensive air purifier is among the best we’ve tested for homes with asthma sufferers. It filters fine particles like mold spores using HEPA filters and removes gases with its dual-action carbon VOC trap filters. The 5500i can refresh the air in a 1,000-square-foot room four times per hour, covering a larger area than most mid- and lower-priced models. It features a built-in sensor that automatically adjusts the fan speed and air quality indicator based on the detected air. Plus, it has a convenient app for remote control. —Molly Higgins
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Best Amazon Device Deals
Amazon launched two new Echo Show smart displays last year, and the Echo Show 11 was easily the better of the two. The sound is better, and the screen is larger—but not so large that it’s a pain to put on a kitchen counter. Amazon did raise the price by $30 at the end of August, but this is still the lowest deal price I’ve seen for it since its launch. —Nena Farrell
The Echo Studio has been our favorite Echo speaker for the sound quality since the original model, and the second-generation version packs fantastic sound like its predecessor. I also love that its price didn’t increase between the two generations, or after Amazon’s price hike in August. It’s still one of the more expensive models, even on sale, so I’d choose it only if you have a massive room you’re trying to fill with sound. But it’s also the only new Echo that didn’t get a price increase, so this sale isn’t just a trick of the numbers. —Nena Farrell
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Laptop and PC Deals
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When it comes to monitors, all most people need is something reliable, comfortable to use, and not horrifically ugly. That’s underselling the Dell S2725HSM, despite its price. It’s a basic 1080p resolution, but it has really solid image quality, and it even comes with a 144-Hz refresh rate. All those features are heightened when it’s on sale for just $130, too. That’s the biggest price drop I’ve seen on this monitor in a while. —Luke Larsen
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Phone Deals
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The best Samsung phones are on sale. If you want an Android phone with real power, but prefer something that’s not too big, the Samsung Galaxy S26 is tough to beat. It’s fast, has a bright and sharp screen, a reliable triple-camera system, and good battery life. You also get seven years of software support, and the base model has jumped to 256 GB of storage. This has been cheaper, but with prices on the rise across the market, I’m not sure when it will dip again. This is still a decent discount. —Simon Hill
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The Best Headphone Deals
Apple AirPods Pro 3 are the best wireless earbuds for anyone with an iPhone. They’ve got best-in-class noise-canceling, an excellent transparency mode, clear and detailed audio quality, and a plethora of advanced features like built-in heart rate sensors and live translation. The heart rate sensors are particularly impressive—you can go on a run with just your phone and these earbuds and get accurate GPS, heart rate zone, and calorie data. —Harry Rabinowitz
This is the lowest price ever for the Nothing Headphone (1), an excellent, stylish pair of over-ear headphones with great sound and even better battery life: up to 35 hours with noise-canceling on or 80 hours with it off. The headphones have tactile controls on each earcup I personally love—things like a volume wheel, Bluetooth pairing button, on-off switch, and media control paddle. —Harry Rabinowitz
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Best Vacuum Deals
My all-time favorite robot vacuum is often on sale, but this is the lowest the price it ever goes (and used to only go as low as $800, so don’t miss it!) The Shark PowerDetect UV Reveal uses a UV light to spot stains and spills on your floor and will go back to scrub them away after doing its regular clean. It’s the smartest one I’ve tried in 2026 by a long shot, and little announcements from the base station make it easy to know when the vacuum is just cleaning versus handling stains. —Nena Farrell
I usually see a lot of Dyson vacuums on sale during events like these, and the slightly older Dyson V15 is often one of them. Now that there are newer models, the V15’s sale price is just under $600, and it’s a good price for a Dyson vacuum that comes with both a hard floor and all-floor cleaner head, plus a crevice tool. There’s an LCD screen too, which you won’t find on Dyson’s new, more affordable models. —Nena Farrell
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Mobile Charging and Accessory Deals
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Why settle for a dull black brick when you can snag translucent tech that looks like it came from a Cyberpunk world? This isn’t just the best-looking power bank, it’s also functionally awesome. It can supply up to 170 watts, has an ample 24,000-mAh capacity, and scores an IP66 rating for water resistance, meaning there’s no need to worry about rain. —Simon Hill
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The Smartish Side Hustle is one of our favorite MagSafe wallets. These kinds of wallets can be tricky to use in daily life, but this wallet is designed to pop cards out for you, saving time at the register. This price is the best we’ve tracked. —Louryn Strampe
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The Best TV Deals
An affordable OLED TV is rare, but this newly launched model from Sony is an exception during this sale. It’s Sony’s entry-level OLED TV, and while it might have fewer bells and whistles than the Sony Bravia 8 II, it’s far easier on your wallet and still delivers a rich picture with deep black tones and excellent color contrast. It also has Google Gemini built in, which you can use to control the picture, change settings, flip inputs, and ask about obscure sci-fi movies from the ’70s. —John Brandon
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Best Deals on Toys and Games
This screen-free play stage and speaker for kids is enormous fun. Simply slot one of the wooden cartridges in the top and pop wooden character pieces on the circular soundstage, divided into four sections, to change the audio it plays. This basic functionality allows for a clever variety of themed add-on packs, including classical music and a cooking game.
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Best Kitchen and Coffee Deals
If you’re looking to cut down on food waste but don’t want to deal with smelly compost containers and mess, FoodCycler 3 is one of my top picks for this purpose. Put your peels, cores, and wilted herbs into the included 3.5-liter countertop bucket; when it’s full, seat it right in the machine, which will then grind and dry your scraps to a fine powder. You can then top-dress your lawn with the resultant “Foodilizer,” put it in your yard waste bin, or even mix it with soil (1:10 ratio) to use in your garden. —Kat Merck
My parents bought this bread machine years ago because it was one of the only models with a ceramic pan and no suspicious nonstick coatings. They handed it down to me, and I still have it. It works flawlessly, turning out ball-shaped 1-, 1.5-, or 2-lb. loaves. It doesn’t have as much versatility as higher-end machines like the Zojirushi Virtuoso, which does a better job with specialty breads, but if you’re interested in making your own basic, preservative-free loaves without having to mess with starters, kneading, and all-day rising schedules, this machine is the best value out there. —Kat Merck
This is a legitimately good price on my favorite indoor gardening system. It gets a lot of hate in Amazon’s comment section for Kelby, the subscription feature, but I’ve used my own Gardyn Home for years both with and without Kelby. While Kelby is nice for beginners to learn the care and maintenance schedules, you certainly don’t need it—the maintenance schedules exist elsewhere online. It is still the most attractive and well-engineered indoor garden on the market, and it’s easy to make your own replacement Cubes. —Kat Merck
This is a solid deal on the best automatic latte and cappuccino maker we’ve tested. The Rivelia is user-friendly and easy to use, and it even has a built-in milk frother in addition to the grinder. We also like the touchscreen display and consistently tasty results. —Louryn Strampe
We write about mushroom coffee a fair amount, and I’m always surprised by how seldom it goes on sale. This medium-roast coffee infused with lion’s mane, ashwagandha, and cordyceps earned an honorable mention in our guide to the Best Mushroom Coffee, but WIRED contributing reviewer Pete Cottell liked the unassuming energy boost and the fact there wasn’t too much sediment, a problem not uncommon in this drink genre. —Kat Merck
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Best Gaming Deals
I’ve tried many mobile gaming controllers, and the Backbone One remains the best. It feels great, it’s fast and tactile, and the app makes finding new games easy. This price comes within $5 of the best we’ve seen. —Louryn Strampe
In the world of PC gaming, this keyboard truly qualifies as a classic. It’s a few years old at this point, but this wireless, mechanical gaming keyboard is extremely balanced and well-made. The tenkeyless layout gives you everything you need without overtaking your desk (or getting in the way of your mouse hand), and the design has some flash without overdoing it. —Luke Larsen
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The Best Camera Deals
The wee little Lit Hero is GoPro’s smallest, lightest, cheapest action camera. It’s my favorite GoPro for selfies thanks to the included light. The cluster of four LEDs next to the lens ensures this camera keeps you well-lit in every scene. The Lit Hero isn’t quite as capable video-wise as the Hero 13 Black (also on sale, see below), but it can shoot 4K at 60 fps, and the battery held up for a respectable 101 minutes during my test (shooting a 4K 60 fps video). —Scott Gilbertson
Health and Fitness Deals
The Theragun Relief is our budget Theragun pick, and at $100, it’s an even cheaper buy. It’s an older 2023 model, but massage guns don’t need the latest features to be effective. You get three attachments and three speed settings, and it’s half the weight of the Pro Plus, making it much easier to pack for travel. I’ve seen the price drop slightly lower, but $100 is still a solid discount on one of our favorite percussive guns. —Boutayna Chokrane
Samsung’s newer Galaxy Watch9 is a modest upgrade, with a faster processor, slightly larger battery, and additional health metrics that may not be useful for everyone. The processor doesn’t make a dramatic difference in everyday use, and the larger battery doesn’t translate to a longer battery life. At $260, the Watch8 is $120 less than its successor; it’s a compelling option if you don’t need the latest model. —Boutayna Chokrane
Smart scales can be tough to justify when they cost hundreds of dollars, but $99 off makes our top pick even easier to recommend. The Withings Body Comp is among the most advanced smart scales we’ve tested, with a companion app that can track data for up to eight users. It’s also meant to last a lifetime; WIRED reviewer Christopher Null has Withings info dating back to 2010 and plans to keep the streak going. At $131, this is also the lowest price we’ve seen. —Boutayna Chokrane
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