Besides rubbing elbows with award-winning founders such as Palermino, Anastasia Soare, Danessa Myricks, and Octavia Morgan, attendees were also able to cozy up with two more renowned names in the industry: Botox and Juvéderm. With the purchase of a VIP+ ticket, select guests were given injectable appointments courtesy of SkinSpirit. A rep at the booth said they did almost 65 appointments throughout the day.
At around 6pm, Allure’s editor in chief Jessica Cruel took the mic to address the crowd of eager, beauty-loving attendees. “We are really thrilled to celebrate all of the amazing brands that have won Best of Beauty this year, and all the industry leaders, and all the researchers, and all the supply-chain management people,” she said. “All of you deserve a big round of applause because it’s your work that gets the Best of Beauty seal.”
Towards the end of the night, the teams in each booth were letting loose—the EltaMD section was particularly the place to be, with workers dancing up a storm to “I Love It” by Icona Pop and “Run The World (Girls)” by Beyoncé while handing out the brand’s award-winner, UV Clear Blemish-Prone & Oil Balancing SPF 50.
Disclaimer : This story is auto aggregated by a computer programme and has not been created or edited by DOWNTHENEWS. Publisher: www.allure.com
