EXCLUSIVE: GK Barry has announced a special new business venture with a very personal link to her partner Ella Rutherford
For GK Barry, her love of the beautiful game is personal.
The Loose Women star and TV presenter has become one of the keen supporters at her partner Ella Rutherford’s games. The midfielder re-joined the Millwall Lionesses in July 2026 and Grace is regularly spotted cheering her on from the side-lines.
However, Grace has now made a huge step, announcing a new business venture after giving the football club a boost after backing the Millwall Lionesses in a new sponsorship deal.
Footballing legend Ella has a history with the club, having come through Millwall’s Centre of Excellence and made her first-team debut at 16, before playing for clubs including Bristol City, Charlton Athletic and Ipswich Town.
Announcing her new venture, GK Barry shared: “I am so proud to be officially sponsoring the Millwall Lionesses. I’ve seen for myself that Millwall is a fantastic community club, so I wanted to support them and women’s football in a way that makes a difference and helps them to keep developing.
“I absolutely love coming down on match-days to support Ella, and I am always made to feel so welcome. This is just the start, and I am really excited to be able to shine a light on what is an amazing club, and an amazing group of players.”
“It is amazing to have Grace’s support. It helps us invest further in the team and continue our plan to grow, develop players and build towards our ambitions for the future. Her reach will introduce our players and team to a whole new audience. We can’t wait to see the new kit out on the pitch in the FA Cup,” Hollie Varney, Head of Football Operations for the Millwall Lionesses, said.
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Grace is now an official sponsor of the club, with her logo appearing on the back of the Lionesses’ shirt. The new kit will be debuted during the Women’s FA Cup Round 2 tie away at Keynsham Town on Sunday 15 November.
Grace and Ella have been dating since May 2024 after they met when Ella slid into Grace’s DMs on Instagram. Soon after they started dating, the pair moved in together and the rest was history.
Asked previously about their blossoming romance and when she knew they were destined to be together, Grace said: 2I’d say from the first date – we never left each other’s side after that. She’s like the yin to my yang.”
Discussing whether a proposal was on the cards, Grace added: “Well, I know that I’m doing it. But it needs to be a surprise and Ella’s very hard to surprise. Her and her whole family are very intuitive and have this incredible gut feeling about anything, and I am terrified of her rumbling my plan.”
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