What started off as a trailblazing music partnership between música mexicana band Fuerza Regida and L.A. label Rancho Humilde has now fizzled into a sticky online drama.
On Saturday, Fuerza Regida frontman Jesús Ortiz Paz, better known as JOP, took to his personal Instagram account to post a statement addressing the band’s ongoing legal battle with the independent label led by music mogul Jimmy Humilde, who signed the band in 2018.
“To everyone who supports Fuerza Regida, you deserve to hear our music,” Ortiz Paz wrote in a public statement. “You deserve to see us perform at the World Cup. You deserve to listen to us on the MLB [Major League Baseball] album.”
This statement, which has since disappeared from JOP’s Instagram post, alleged that music created by the música mexicana group “keeps disappearing.”
Among the songs that have been taken down from streaming platforms by Rancho Humilde are “Triston,” “Todos nos Shipean” and “67,” according to the band’s publicist.
In September 2025, Rancho Humilde filed a lawsuit against Fuerza Regida, alleging breaches of contract for unilaterally collaborating with artists outside the label — such as Chino Pacas and Drake — and signing exclusive live performance deals with Apple Music and Live Nation.
Fuerza Regida countersued, alleging that Rancho Humilde withheld millions in royalties and attempted to “sabotage” the band’s success, including by neglecting to submit its music for consideration ahead of the 2024 Latin Grammys.
The case is still making its way through the courts.
“Everyone knows [what’s] going on[.] [You see] it [in the] media, [that’s] why I’m going to let justice do its job, everyone is going to know who you really are,” the post by JOP continued in both English and Spanish. “[He who has nothing to hide has nothing to fear], go let [Jimmy Humilde] & [Rancho Humilde] know how you feel, make your voice heard. Our story isn’t over I promise.”
Humilde responded to the artist in the comment section shortly after the post was made public.
“You asked me for a bigger [deal], I got it done. You asked me for your [masters], I fought to make it happen. You wanted to become one of the biggest artists in the [world], I have everything I had to help build that dream,” wrote Humilde.
“When you needed help, I didn’t just bring business. I brought my lawyers, my doctors, my relationships, my time, and my heart. I stood by you when it mattered the most,” Humilde continued. “You walked away with the biggest check of your [life,] over $50 million. I never complained. I was happy to see you win because your success was our success.”
“What hurts is seeing everything we’ve built together reduced to a public narrative that doesn’t tell the whole story. If you believe people deserve the truth, then honor the agreement we made. Complete the contract the same way I honored every commitment I made to you. I never stopped looking out for you. I only ask that you do the same. [He who has nothing to hide has nothing to fear].”
In a separate comment — which Humilde uploaded to his own Instagram account with Fuerza Regida’s own song “El Dinero Los Cambio” (which describes how money can change someone) — the label head pushed back on allegations of robbery: “I robbed you? Robbed you of what, fool. You didn’t even have a dollar for me to rob.”
The music mogul also accused JOP — who founded his own label Street Mob Records in 2018 — of sabotaging his own bandmates. “Let’s talk about [how] your own band members went from partners to being employees. They didn’t have much of a choice.”
“And let’s not forget I helped you land a $15 million deal for your label. After that, how you choose to take care of your artists is on you. [Let’s] ask Chinito [Pacas], Calle [24] and Armenta!!” added Humilde, including the names of artists signed to Street Mob Records.
JOP of Fuerza Regida performs at South By Southwest on March 13 in Austin, Texas.
(Cat Cardenas / For De Los)
In an email to De Los, Humilde’s lawyer, Mike Trauben, pushed back on claims that Rancho Humilde is trying to stop Fuerza Regida from making music and obtaining other opportunities.
They cite two recent deals that were approved by Rancho Humilde, including Fuerza Regida’s appearance on “Grand Theft Auto” and in the online video game “Fortnite,” which aligns with the contractual framework both parties had negotiated.
With regards to the proposed MLB and FIFA collaborations, Humilde’s council said that Fuerza Regida sought to prevent Rancho Humilde from exercising its claimed contractual rights, which was ultimately denied by a federal court.
The reason certain songs were removed from streaming platforms is because Fuerza Regida chose to release music outside the agreed Rancho/Sony distribution structure and without the approvals required under the parties’ agreements, per Humilde’s lawyers.
“Ultimately, this case is not about stopping an artist from succeeding,” wrote Trauben to The Times. “It is about whether sophisticated parties are required to honor the agreements they voluntarily negotiated after success had already arrived.”
According to Trauben, Rancho Humilde and Fuerza Regida, both parties entered a completely new agreement in 2022 that fundamentally restructured their entire business relationship, fully terminating the initial 2018 contract in place. As a result, Fuerza Regida received a flat million-dollar bonus, Rancho Humilde converted its ownership of existing masters into a 50/50 structure and the two entered into a new agreement, which Humilde’s lawyers claim favors Fuerza Regida.
“This case is not about whether artists should have rights. They absolutely should. Nor is it about preventing Fuerza Regida from making music,” wrote Trauben. “Rather, this case asks a much broader question that affects the entire music industry: Do contracts still matter after artist success arrives?”
The Times reached out to Fuerza Regida’s attorney but did not hear back as of this publication.
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Disclaimer : This story is auto aggregated by a computer programme and has not been created or edited by DOWNTHENEWS. Publisher: latimes.com
