
Sydney Sweeney often makes headlines for her risqué outfit choices and her love life. Recently, the actress faced flak for her nude photoshoot for Novig, a sports betting site. Following a hate train directed at her, Sydney allegedly hit back by dropping photos of athletes from similar bare-body shoots. Weeks later, she doubled down by dropping another clip from her unclothed Novig ad campaign.
Sydney was called out by female athletes and their family members for the ad. Recently, MLB outfielder Alex Call also joined the public backlash against the actress, criticizing the fact that her Novig commercials are shown during baseball’s biggest games- events often watched by families.
Alex Call is outraged by Sydney Sweeney’s nude ad being played during MLB games
A series of commercials featuring Sydney Sweeney’s nude campaign for sports prediction platform Novig has been airing during MLB games lately. It outraged 32-year-old Los Angeles Dodgers outfielder Alex Call, who criticized the advertising during baseball’s biggest games. He took to X (formerly Twitter) ahead of Los Angeles’ National League Championship Series Game 3 against the Milwaukee Brewers and shared his complaints regarding Sydney’s ad.
Alex Call directly addressed MLB and several major television networks, calling for Sydney Sweeney’s Novig commercials to be removed from postseason coverage. He based his argument on the fact that many families watch the games together, and such provocative ads might make them uncomfortable when they start playing. Alex particularly expressed concern for parents watching the games with their kids, just like he does with his son.

Labeling the ads as sexually suggestive content appearing unexpectedly on their televisions, Alex said that he constantly worries that the ads would appear when he watches the matches with his kid, leading to an awkward situation. In his words:
“Can we please get the soft p–n ads off playoff broadcasts, TBS, Fox, NBC, @MLB? My son wants to watch baseball with Dada, but how do I justify that when a half-n—d women could come on screen anytime?? This is America’s Pastime. Parents shouldn’t have to worry about this.”
Sydney Sweeney is reportedly struggling to cope with the criticism around her nude ad campaign
A source close to Sydney Sweeney told the National Enquirer that the actress was deeply upset by the intense backlash to her Novig ad campaign. The Euphoria star was merely putting on “a brave face” and broke down in tears behind closed doors. The source called Sydney “sensitive” and unable to fathom what she did wrong to become a target of a hate train. The insider was quoted as saying:
“Behind closed doors there have been plenty of tears. She is sensitive and can’t understand why she’s always a target.”

The source also shared how the nude ad campaign criticism affected Sydney from a business perspective, calling it a “disaster.” They said that the 29-year-old Christy star lost thousands of followers and even hit a new low in sales for her lingerie line, SYRN. The insider clarified that it wasn’t Sydney Sweeney’s intention to put female athletes or any woman down through her Novig commercial, and stated:
“Her ad was not putting women down. She wasn’t in any way intending that, and she doesn’t understand how the situation spiraled so much. She’s lost tens of thousands of social media followers over this- it’s a disaster from a business perspective.”
Sydney Sweeney was allegedly under a lot of “pressure” due to her career and other reasons, and the criticism surrounding her nude advertisement only added to her woes. The insider defendedThe Housemaid actress by saying she wasn’t the only one who tried to cash in on her physique. They went on to cite examples of Kim Kardashian, Rihanna, and Jennifer Lopez, who did it before Sydney, but didn’t generate such harsh criticism.
What are your thoughts on Sydney Sweeney’s ad being criticized by Alex Call? Let us know.
Photo courtesy: Novig, Alex Call/X
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