Swedish Pop Star Zara Larsson Reveals Her Plans for a Global Takeover—Interview

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But back to my original question about her off-duty look. I note that today this mermaid wears a neon-pink, three-quarter-length-sleeve shirt over a demurely stoned bralette, white Bermuda shorts, and flip-flops. Oh, and a fresh spray tan. Larsson’s hair is pulled back into what I assume is an everyday low ponytail (except it reaches more than halfway down her back). Unlike her high-saturation, hypermaximalist, onstage glamour, she’s free of face gems and Technicolor eye shadow—bare-faced, save for a neutral lip combo. Revlon ColorStay Longwear Lip Liner in Nude (of course, I had to ask) and a Glossier clear gloss. (She purchases the gloss in bulk to keep in her bags and jackets. “She’s my girl,” she says.)

Larsson is fresh off a flight from Sicily. Come this evening, she’ll perform at The Vic Theatre for one of Lollapalooza’s Aftershows, a more intimate venue, before she takes to the outdoor stage set tomorrow. For both, she will be in full concert regalia, performing tracks from Midnight Sun, including its title track, which earned Larsson her first Grammy nomination for Best Dance Pop Recording, among other confections from her extensive discography.

As an agenda-waving LGBTQ+ representative, I’ve been in the trenches for The Pop Girl since birth. So, I’m keenly aware of the stigma against performers who style themselves as Larsson does: flashy, unabashedly over-the-top, a practitioner of grown-up-but-girlish whimsy. And yet what might read as superficial to the untrained eye belies intentionality and artistry. And Larsson is committed to her vision—to her world. “In a way, I have always seen myself as a performer, and I think that’s where my love is,” she says. “But as I grow older, I’m also an artist, and I think that’s a little bit of a difference, a performer and an artist… I want to build a world, an identity, a universe, a sound, a feeling.” That’s what she and her team of creatives, notably her photographer and director, Charlotte Rutherford, and makeup artist of around six years, Sophia Sinot, have achieved.

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