Tickets for the 2027 Women’s World Cup will go on sale next month, with group stage match tickets starting at just 30 Brazil reals (R$), which amounts to $5 in the US or £4 in the UK.
FIFA confirmed on Friday that the first round of ticket sales for next summer’s showpiece event held in Brazil for the first time in Women’s World Cup history will take place on 1 December at 10:00am local time in Brazil, or 2pm CET.
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Between 1 December and 8 December, the week leading up to the World Cup draw on 11 December, fans have the option to purchase tickets via three multi-match packages: Brazil Team Pass (access to all three of the host’s group-stage matches); Arena Pass (access to all group stage matches and applicable quarter-final matches at a specific stadium); and Flex Pass (a buildable package of three matches in the group stage and quarter-finals).
According to FIFA, for those fans who choose the Brazil Team Pass, the total cost starts at just R$205, or $36, for category 3 tickets, which represented the lowest ticket option at the 2023 Women’s World Cup.
Category 1 and 2 tickets will also be on sale for fans during the opening sales phase, though FIFA did not confirm the price range of these tickets, nor did they confirm which teams could face higher priced tickets and to what extent. Half-price tickets will be offered to eligible customer groups in accordance with Brazilian law, according to FIFA.
Arena Passes are dependent on the stadium, as well as the number of accessible matches and competing teams, which will not be decided until after the draw on December 11. However, FIFA state that the packages will “offer a 27 per cent saving compared with the combined price of individual tickets to the games they include.”
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While the specific price of Flex Passes could also be subject to specific fixtures and specific teams, FIFA claim that category 3 tickets within these packages will start at R$30.00, or $5, meaning the whole package will amount to R$100 or $18.
The ticket prices made available are similar to those of the 2023 Women’s World Cup, held in Australia and New Zealand, for which ticket packages cost $40 for adults and $20 for children in Australian dollars ($27; £21).
The initial prices of tickets for next summer’s event are in stark contrast to those of last summer’s men’s World Cup held in the United States, Mexico and Canada. FIFA announced unprecedented ticket prices in its first round of sales, with tickets for opening group stage matches for the host countries controversially ranging between $355 for category 4 tickets up to an eye-watering $2,750 for category 1. Over the next six months, soccer’s global governing body raised World Cup ticket prices for around 90 of the tournament’s 104 matches.
There is no suggestion that Women’s World Cup tickets could be subject to commensurate price hikes. The Athletic has approached FIFA for comment.
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Speaking at the Estadio do Maracana in Rio de Janeiro, the venue for both next summer’s opening match and final, where ticket prices were confirmed, FIFA chief women’s football officer Dame Sarai Bareman said: “Whether they want to follow Brazil, make one stadium their home or create their own journey through the competition, we want fans to have the flexibility to experience this tournament in the way that means the most to them.”
This article originally appeared in The Athletic.
Women’s Soccer, FIFA Women’s World Cup
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